

THE STREET MARKET™
Clothing Company


THE STREET MARKET™
Clothing Company


THE STREET MARKET™
Clothing Company


THE STREET STUDIOS®
Photo & Video Studio


THE STREET STUDIOS®
Photo & Video Studio


THE STREET STUDIOS®
Photo & Video Studio


JL Originals
Creative Director & Editor


JL Originals
Creative Director & Editor


JL Originals
Creative Director & Editor


flagship
Podcast & Community


flagship
Podcast & Community


flagship
Podcast & Community
I turn ideas into content that grabs attention, builds trust, and makes people click, share, and buy — fast. Rooted in street-smart strategy, sharp editing, and real results.
I turn ideas into content that grabs attention, builds trust, and makes people click, share, and buy — fast. Rooted in street-smart strategy, sharp editing, and real results.
Services
( 1 )
Video Editing
TIkTok, Reels, Shorts
Full-length and short-form films
( 1 )
Video Editing
TIkTok, Reels, Shorts
Full-length and short-form films
( 1 )
Video Editing
TikTok, Reels, Shorts
Full-length and short-form films
( 2 )
Content Creation
On-cam content
Vlogs & skits
( 2 )
Content Creation
On-cam content
Vlogs & skits
( 2 )
Content Creation
On-cam content
Vlogs & skits
( 3 )
Creative Directing
Concept to shoot
Visual flow
( 3 )
Creative Directing
Concept to shoot
Visual flow
( 3 )
Creative Directing
Concept to shoot
Visual flow
( 4 )
Photography and Videography
Portraits, events, and brand visuals
Cinematic and engaging stories
( 4 )
Photography and Videography
Portraits, events, and brand visuals
Cinematic and engaging stories
( 4 )
Photography and Videography
Portraits, events, and brand visuals
Cinematic and engaging stories
( 5 )
Graphic Design
Infographic design
Typography
( 5 )
Graphic Design
Infographic design
Typography
( 5 )
Graphic Design
Infographic design
Typography






I'm JL Mallari — a content creator, video editor, and creative strategist with nearly a decade of experience. I’ve helped brands grow through story-driven content and scaled two businesses to eight-figure revenue within 24 months.
I'm JL Mallari — a content creator, video editor, and creative strategist with a decade of experience helping brands grow through story-driven content. I also scaled two businesses to eight-figure revenue in just 24 months.
2015 – Now
Video Producer & Marketing Consultant
Freelance
With 100+ video projects completed, I craft story-driven content that boosts engagement up to 3x—helping brands turn ideas into powerful, emotional narratives that drive action and connection.
2015 – Now
Video Producer & Marketing Consultant
Freelance
With 100+ video projects completed, I craft story-driven content that boosts engagement up to 3x—helping brands turn ideas into powerful, emotional narratives that drive action and connection.
2015 – Now
Video Producer & Marketing Consultant
Freelance
With 100+ video projects completed, I craft story-driven content that boosts engagement up to 3x—helping brands turn ideas into powerful, emotional narratives that drive action and connection.
2022 – 2023
Founder & Host
Flagship
Hosted Flagship Friday, a weekly interview series that hit 5M views in its first month. Led short-form content strategy via TikTok, driving high engagement while supporting guest research, production, and rollout.
2022 – 2023
Founder & Host
Flagship
Hosted Flagship Friday, a weekly interview series that hit 5M views in its first month. Led short-form content strategy via TikTok, driving high engagement while supporting guest research, production, and rollout.
2022 – 2023
Founder & Host
Flagship
Hosted Flagship Friday, a weekly interview series that hit 5M views in its first month. Led short-form content strategy via TikTok, driving high engagement while supporting guest research, production, and rollout.
2022 - 2024
Co Founder & CEO
The Street Studios
Directed end-to-end creative production for 2,500+ clients annually, leading a high-performing studio team to deliver high-converting visual content while streamlining workflows for faster turnaround.
2022 - 2024
Co Founder & CEO
The Street Studios
Directed end-to-end creative production for 2,500+ clients annually, leading a high-performing studio team to deliver high-converting visual content while streamlining workflows for faster turnaround.
2022 - 2024
Founder & CEO
The Street Studios
Directed end-to-end creative production for 2,500+ clients annually, leading a high-performing studio team to deliver high-converting visual content while streamlining workflows for faster turnaround.
2020 - 2025
Founder & CEO
The Street Market
Scaled a startup to 100 employees and eight-figure revenue in under two years through trendsetting product launches, streamlined operations, and multi-channel marketing leadership.
2020 - 2025
Founder & CEO
The Street Market
Scaled a startup to 100 employees and eight-figure revenue in under two years through trendsetting product launches, streamlined operations, and multi-channel marketing leadership.
2020 - 2025
Founder & CEO
The Street Market
Scaled a startup to 100 employees and eight-figure revenue in under two years through trendsetting product launches, streamlined operations, and multi-channel marketing leadership.
2015 - 2018
Theater Performer
The Music Studio
Year-round stage actor in annual musicals at SM Pampanga Cinema, performing 3 shows daily. Gained strong skills in stage presence, vocals, and choreography under high-pressure conditions.
2015 - 2018
Theater Performer
The Music Studio
Year-round stage actor in annual musicals at SM Pampanga Cinema, performing 3 shows daily. Gained strong skills in stage presence, vocals, and choreography under high-pressure conditions.
2015 - 2018
Theater Performer
The Music Studio
Year-round stage actor in annual musicals at SM Pampanga Cinema, performing 3 shows daily. Gained strong skills in stage presence, vocals, and choreography under high-pressure conditions.
Tools

Canva
99%
Graphic design

Canva
99%
Graphic design

Canva
99%
Graphic design

CapCut
90%
Viral content editing

CapCut
90%
Viral content editing

CapCut
90%
Viral content editing

Premiere Pro
85%
Professional video editing

Premiere Pro
85%
Professional video editing

Premiere Pro
85%
Professional video editing

TikTok
85%
Content creation platform

TikTok
85%
Content creation platform

TikTok
85%
Content creation platform

Meta Business Suite
83%
Social media management

Meta Business Suite
83%
Social media management

Meta Business Suite
83%
Social media management

Photoshop
75%
Image editing

Photoshop
75%
Image editing

Photoshop
75%
Image editing
2021
"Onward" as Chris
FEU Film Society
Played lead role of Chris in a short film featured on Viddsee and shown in five film festivals. It earned over 20 nominations and several wins, including Best Actor. The film also competed at NIFFA 2021 in India.
2021
"Onward" as Chris
FEU Film Society
Played lead role of Chris in a short film featured on Viddsee and shown in five film festivals. It earned over 20 nominations and several wins, including Best Actor. The film also competed at NIFFA 2021 in India.
2021
"Onward" — Chris
FEU Film Society
Played lead role of Chris in a short film featured on Viddsee and shown in five film festivals. It earned over 20 nominations and several wins, including Best Actor. The film also competed at NIFFA 2021 in India.
2021
"2025" as Delivery Guy
Talahib Films
Directed and played a supporting role in a film that earned seven award nominations and won 2nd Best Film, Best Actor, and Best in Editing.
2021
"2025" as Delivery Guy
Talahib Films
Directed and played a supporting role in a film that earned seven award nominations and won 2nd Best Film, Best Actor, and Best in Editing.
2021
"2025" — Delivery Guy
Talahib Films
Directed and played a supporting role in a film that earned seven award nominations and won 2nd Best Film, Best Actor, and Best in Editing.
2020
"Beauty Queens" as Ronald
iWant TV
Appeared as Maxine Medina’s bully in this iWantTV mini-series.
2020
"Beauty Queens" as Ronald
iWant TV
Appeared as Maxine Medina’s bully in this iWantTV mini-series.
2020
"Beauty Queens" — Ronald
iWant TV
Appeared as Maxine Medina’s bully in this iWantTV mini-series.
2018 - 2019
Apperances as Talent
CKAT
Appeared in films such as Rainbow Sunset (2019), The Day After Valentine’s (2018), and Nakalimutan Ko Nang Kalimutan Ka (2018). Also led talent recruitment across Pampanga in collaboration with the Center of Kapampangan Artists and Talents.
2018 - 2019
Apperances as Talent
CKAT
Appeared in films such as Rainbow Sunset (2019), The Day After Valentine’s (2018), and Nakalimutan Ko Nang Kalimutan Ka (2018). Also led talent recruitment across Pampanga in collaboration with the Center of Kapampangan Artists and Talents.
2018 - 2019
Apperances as Talent
CKAT
Appeared in films such as Rainbow Sunset (2019), The Day After Valentine’s (2018), and Nakalimutan Ko Nang Kalimutan Ka (2018). Also led talent recruitment across Pampanga in collaboration with the Center of Kapampangan Artists and Talents.
2019
"Black Lipstick" as TV Host
Obra Cinema
Short appearances in this mainstream feature film starring Kyline Alcantara.
2019
"Black Lipstick" as TV Host
Obra Cinema
Short appearances in this mainstream feature film starring Kyline Alcantara.
2019
"Black Lipstick" — TV Host
Obra Cinema
Short appearances in this mainstream feature film starring Kyline Alcantara.
2019
"In the Name of the Mother" as The Witness
HB Entertainment
Made several appearances in an iWantTV original series directed by acclaimed filmmaker Joel Lamangan.
2019
"In the Name of the Mother" as The Witness
HB Entertainment
Made several appearances in an iWantTV original series directed by acclaimed filmmaker Joel Lamangan.
2019
"In the Name of the Mother" — Witness
HB Entertainment
Made several appearances in an iWantTV original series directed by acclaimed filmmaker Joel Lamangan.
2019
"Project Feb 14" as Black Cloak
iWant TV
Appeared in multiple episodes of an iWantTV mini-series directed by Kapampangan filmmaker Jason Paul Laxamana.
2019
"Project Feb 14" as Black Cloak
iWant TV
Appeared in multiple episodes of an iWantTV mini-series directed by Kapampangan filmmaker Jason Paul Laxamana.
2019
"Project Feb 14" — Black Cloak
iWant TV
Appeared in multiple episodes of an iWantTV mini-series directed by Kapampangan filmmaker Jason Paul Laxamana.
2018
"Latay" as Noli
Sikat Productions
Debut in independent cinema, portraying Lovi Poe’s younger brother in a film recognized by several international film festivals.
2018
"Latay" as Noli
Sikat Productions
Debut in independent cinema, portraying Lovi Poe’s younger brother in a film recognized by several international film festivals.
2018
"Latay" — Noli
Sikat Productions
Debut in independent cinema, portraying Lovi Poe’s younger brother in a film recognized by several international film festivals.
2017
"Outsider" as Jay
KaCiMov
Landed my first lead role in a film and received a Best Actor nomination at CineKabalen Film Festival 2017.
2017
"Outsider" as Jay
KaCiMov
Landed my first lead role in a film and received a Best Actor nomination at CineKabalen Film Festival 2017.
2017
"Outsider" — Jay
KaCiMov
Landed my first lead role in a film and received a Best Actor nomination at CineKabalen Film Festival 2017.
2015
"Kwentong Wagi" as John
CLTV36
Portrayed a young version of a successful entrepreneur in a televised feature on CLTV36’s Kwentong Wagi segment
2015
"Kwentong Wagi" as John
CLTV36
Portrayed a young version of a successful entrepreneur in a televised feature on CLTV36’s Kwentong Wagi segment
2015
"Kwentong Wagi" — John
CLTV36
Portrayed a young version of a successful entrepreneur in a televised feature on CLTV36’s Kwentong Wagi segment.
Performed in lead and supporting roles across school, commercial, and community theater. Built strong stage skills through annual musicals and live productions.
Performed in lead and supporting roles across school, commercial, and community theater. Built strong stage skills through annual musicals and live productions.
Performed lead and supporting roles in school and commercial theater, building strong stage skills through live musicals.
Theater & Musical Productions
2017
Troy — High School Musical
Lead Role
Commercial Theater
2017
Troy — High School Musical
Lead Role
Commercial Theater
2017
Troy — High School Musical
Lead Role
Commercial Theater
2017
Warbucks — Annie (musical)
Lead Role
Commercial Theater
2017
Warbucks — Annie (musical)
Lead Role
Commercial Theater
2017
Warbucks — Annie (musical)
Lead Role
Commercial Theater
2017
Chris — Miss Saigon
Lead Role
University Theater
2017
Chris — Miss Saigon
Lead Role
University Theater
2017
Chris — Miss Saigon
Lead Role
University Theater
2016
Kenickie — Grease
Lead Role
University Theater
2016
Kenickie — Grease
Lead Role
University Theater
2016
Kenickie — Grease
Lead Role
Commercial Theater
2016
Duke — Frozen
Supporting Role
Commercial Theater
2016
Duke — Frozen
Supporting Role
Commercial Theater
2016
Duke — Frozen
Supporting Role
Commercial Theater
2015
Narrator — Into the Woods
Supporting Role
Theater Organization and Program
2015
Narrator — Into the Woods
Supporting Role
Theater Organization and Program
2015
Narrator — Into the Woods
Supporting Role
School Organization and Program
2015
Jean Valjean — Les Misérables
Lead Role
Community Workshop
2015
Jean Valjean — Les Misérables
Lead Role
Community Workshop
2015
Jean Valjean — Les Misérables
Lead Role
Community Workshop
Awards
FAQs
I work with a diverse range of clients—from startups and personal brands to established companies, schools, and organizations. Whether you're building from scratch or evolving an existing identity, I collaborate closely to craft stories and visuals that resonate with your audience.
I offer creative direction, video production, brand storytelling, and digital marketing tailored for brands, schools, and organizations. My services also include content creation, social media strategy, and campaign development. If you’re looking to elevate your message through compelling visuals and clear strategy, I provide consultations and audits to help guide your next move.
Timelines depend on the type and scale of the project. Branded content and marketing campaigns usually take 1–3 weeks, while video productions and full creative projects can range from 3–6 weeks. After our initial consultation, I’ll share a clear timeline tailored to your goals and deadlines.
Pricing varies depending on the type, scale, and requirements of the project. Once we’ve discussed your objectives and creative needs, I’ll provide a customized quote with clear deliverables, timelines, and optional add-ons to fit your budget and vision.
Absolutely. Whether you need a fresh take on your brand story, updated visuals, or a full content overhaul, I can step in to elevate your current materials while keeping your core identity intact.
Yes. I offer ongoing support for content updates, marketing strategy, campaign adjustments, or creative enhancements. Whether it's a one-time tweak or long-term collaboration, I'm here to keep your project evolving and effective.
I work with a diverse range of clients—from startups and personal brands to established companies, schools, and organizations. Whether you're building from scratch or evolving an existing identity, I collaborate closely to craft stories and visuals that resonate with your audience.
I offer creative direction, video production, brand storytelling, and digital marketing tailored for brands, schools, and organizations. My services also include content creation, social media strategy, and campaign development. If you’re looking to elevate your message through compelling visuals and clear strategy, I provide consultations and audits to help guide your next move.
Timelines depend on the type and scale of the project. Branded content and marketing campaigns usually take 1–3 weeks, while video productions and full creative projects can range from 3–6 weeks. After our initial consultation, I’ll share a clear timeline tailored to your goals and deadlines.
Pricing varies depending on the type, scale, and requirements of the project. Once we’ve discussed your objectives and creative needs, I’ll provide a customized quote with clear deliverables, timelines, and optional add-ons to fit your budget and vision.
Absolutely. Whether you need a fresh take on your brand story, updated visuals, or a full content overhaul, I can step in to elevate your current materials while keeping your core identity intact.
Yes. I offer ongoing support for content updates, marketing strategy, campaign adjustments, or creative enhancements. Whether it's a one-time tweak or long-term collaboration, I'm here to keep your project evolving and effective.
I work with a diverse range of clients—from startups and personal brands to established companies, schools, and organizations. Whether you're building from scratch or evolving an existing identity, I collaborate closely to craft stories and visuals that resonate with your audience.
I offer creative direction, video production, brand storytelling, and digital marketing tailored for brands, schools, and organizations. My services also include content creation, social media strategy, and campaign development. If you’re looking to elevate your message through compelling visuals and clear strategy, I provide consultations and audits to help guide your next move.
Timelines depend on the type and scale of the project. Branded content and marketing campaigns usually take 1–3 weeks, while video productions and full creative projects can range from 3–6 weeks. After our initial consultation, I’ll share a clear timeline tailored to your goals and deadlines.
Pricing varies depending on the type, scale, and requirements of the project. Once we’ve discussed your objectives and creative needs, I’ll provide a customized quote with clear deliverables, timelines, and optional add-ons to fit your budget and vision.
Absolutely. Whether you need a fresh take on your brand story, updated visuals, or a full content overhaul, I can step in to elevate your current materials while keeping your core identity intact.
Yes. I offer ongoing support for content updates, marketing strategy, campaign adjustments, or creative enhancements. Whether it's a one-time tweak or long-term collaboration, I'm here to keep your project evolving and effective.